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Tracy Fredrychowski, SEO Professional announced today that a specialized Search Engine Optimization Workshop is scheduled for August 20-24, 2007 to be held at the Radisson Hotel Charleston Airport in North Charleston, South Carolina.

Tracy Fredrychowski of SEAofSC stated that, "Companies are looking for solutions when it comes to their on-line marketing efforts. In today's competitive Internet marketplace it is vital that companies can position their Web site to be found on the Internet. Being able to offer this type of workshop to area business owners and being able to teach them the latest principles and strategies needed to gain those top positions on Google, MSN and Yahoo! is very exciting."

In describing the 5-Day Mastery Workshop, Fredrychowski added, "Many companies spend hundreds even thousands of dollars monthly on PPC (pay per click) ads. Showing companies how they can achieve top organic (non-paid listings) search results can save them valuable marketing dollars previously spent on PPC ads."

In the past many companies have outsourced their search engine marketing plans. By offering hands-on, non-technical workshops, business owners can learn to optimize their Web site in as little 5 days and see results quickly.

Web site owners attending the workshop can expect to learn:


How to Utilize User-Generated Content for Attracting New Traffic
Social Media Marketing Strategies
6-Step System for Gaining Top Rankings
Keyword Research
Which Search Engines and which Directories are Most Important
Advantages of Paid Inclusion
How to Stay out of Trouble with the Search Engines
How to Build Link Popularity
Working with Blogs
Converting Visitors to Buyers
Affiliate Marketing
In-depth Review of Google, Yahoo and MSN
Latent Semantic Indexing
Link Reputation
Truth and Myths About Search Engine Robots
Why Cascading Style Sheets are so Important
Article Marketing
Work Around Strategies - Frames, Flash, Databases Sites, Image Maps, JavaScript
Pay Per Click Advertising
Web Site Statistic and Log Analysis

Any business owner who wants to understand exactly what the search engines are looking for without guessing will truly benefit from this workshop. After class each student will receive an added bonus of 6 Months free Mentoring that will help them put their SEO skills to work on their own Web site.

Fredrychowski stated, "Students will work on their own Web site during the workshop and learn to recognize its strengths and weaknesses, along with applying their newly discovered SEO skills…putting the power of Internet marketing to work for them."

Fredrychowski concluded, "We have been offering SEO services to our clients for over 7 years and we know the significant impact good quality optimization has on a Web site. Being able to provide Web site owners SEO skills is just the beginning in making their Web sites more profitable."

The Search Engine Academy of South Carolina is the exclusive authorized training workshop to deliver SEO Training throughout the state of South Carolina.

For additional information on workshop dates and locations please contact Tracy Fredrychowski or visit http://www.searchengineacademysc.com