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Doorways, Mirrors, and Duplicate Sites From Jill Whalen?s High Rankings? Advi...
Question From: OnlineMarketingPro.com Hello Jill, My name is Jari Salmikivi, and as a new subscriber to your newsletter, I’d first of all like to say thanks for a very good newsletter! Your newsletter has quickly become one of the “I can’t wait for the next issue” ones, and they aren’t that many! I’m writing you [...]
Sam?s Club Wants to Be Your Search Engine Optimization Company ? Should You L...
If the buzz is to be believed, Sam’s Club is now a search engine optimization company that is targeting the local search market aggressively. The fact is, this isn’t something new; it’s just recently come to the forefront. Sam’s Club has partnered with a company called Innuity to offer a program that is primarily targeted [...]
Location, Location: Geography in Web Marketing and SEO by Marcia Yudkin
When you’re hunting online for a roofer, bicycle repair shop or optometrist, one of the first screening criteria you use when looking at web sites is “Are they nearby?” You want that question answered in the first five seconds after landing on a company’s site. When you’re hunting online for a roofer, bicycle repair shop [...]
How to Get E-zine Subscribers From In-Person Events by Alexandria K. Brown, ...
Forward from Bobette Kyle: The e-zine related question I hear most often is “How do I build an email mailing list if I cannot email people first?” I suggest several tactics, including putting an invitation to join on all invoices and in your email sig line. Here, Alexandria Brown suggests some others. Enjoy. - Bobette [...]
Email Marketing Laws: Keeping Updated
01/21/04 Update: I just received an email from Anne Holland of MarketingSherpa. She spoke with the FTC lawyer who is responsible for coordinating the CAN-SPAM rule-making, Michael Goodman. To many of us it appeared only government agencies could sue under the law. Not so. According to Goodman (in reference to the the clause allowing “providers [...]
Case In Point: Developing An Ezine Built To Last (An Interview With Jill Whalen)
© Karon Thackston 2003,Marketing Words, Inc., www.marketingwords.com Jill Whalen is well known for her search engine optimization talents. She?s equally well known for her ezine, High Rankings Advisor. From its inception in 2000 until today, she has built an exceptionally loyal subscriber base of over 15,000 that would literally follow her to the ends of [...]
How to Write Killer, Magnetic, Hypnotic Marketing Articles?and Why! by Derek ...
Gather ’round ladies and gentlemen, boys and girls! Be prepared to marvel–to be astounded–AND enlightened. Because in this brief bit of print, this wondrous visual tidbit of bits and bytes, lies the secret to untold wealth. Now, lean in and listen carefully, I’m only going to say this once and never again… There’s Nothing Magic [...]
Article Writing Made Simple by Caroline Jordan
Forward from Bobette Kyle: Here, small business consultant Caroline Jordan gives some tips about getting over mental blocks and writing articles that will enhance your professional reputation. A great way for self employed professionals to enhance their reputations is to write articles. But for many, the thought of writing an article calls to mind your [...]
Defining the Relations Between Blogs, E-zines, RSS and E-mail
Copyright 2005 Rok Hrastnik Although RSS and blogs are slowly reaching mainstream, they are still misunderstood by most marketers in relation to each other and in relation to their relatives, e-zines and e-mail. How do these four really relate and what does this mean for your internet marketing strategy? The most common misconception is comparing [...]
Microsoft and Google Show It?s Time for RSS Marketing
Copyright 2005 Rok Hrastnik Note from the Publisher Bobette Kyle: RSS – most notably in the form of blogs – has been around for a good while. Over the past several months, the technique has become more and more popular as email delivery and open rates have dropped and business people have come to understand [...]

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